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Home » About India » Media

Media in India

The various forms of Media in India present a largely free forum for people to express their views. Virtually any perspective can find its voice, and there is a lively debate on most issues. There is a huge English language press. English is practically the defacto common language of the middle and upper classes here and there are many high quality newspapers available on topics of news, sports, literature, and a growing number of specialty and trade publications.

English newspapers are the most common and oldest form of Media in India. The print media in India is rapidly improving quality and content. There are several news magazines that will give you insight and awareness of key issues and allow you to follow the story further through the newspapers. Following even a few issues of a good news magazine like India Today will give you an overview of current issues, events, and personalities and give you a better understanding of the complexities of the country. Many of these publications are also available on the Internet. Cybermedia as a new form of Media in India, has fast gained popularity. With the help of Internet, you can access the websites of major newspapers, news magazines, business publications, and specialty magazines.



Television is also a popular form of Media in India. Indian viewers are now spending more time watching news than reading news. Television news channels are competing with each other for more viewer ship. As per Latest ratings, Aaj Tak is the number one news channel in India with 23.5% market share. Zee News is in second place with 16.4% market share. NDTV India is the number one English news channel with 13% share. IBN 7 is in fourth place with 9% share. India TV is in the fifth place with 9% share. With ZeeTV, TV9 and ETV are planning to launch more news channels in regional languages, Indian News Space is in the hot zone.

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